Table 1 The Technology Acceptance Model (TAM) hypotheses and constructs
TAM constructs/hypotheses | ||
|---|---|---|
Perceived Usefulness of application | H1: Perceived ease of use is positively related to perceived usefulness of caller tunes | Perception that caller tunes would be a practical technological tool for encouraging the adoption of the malaria vaccination |
Behavioral Intention to use | H2: The intention of using caller tunes for malaria vaccine uptake awareness is strongly correlated with the perceived ease of use | Aim to improve malaria vaccine adoption by using caller tunes on mobile phones |
Perceived ease of use | H3: Perceived usefulness is positively related to intention to use caller tunes | How many persons believe it is simple to subscribe to caller tunes on their mobile phones to advertise the malaria vaccine |
Free of Cost | H4:Free caller tunes positively associated with intention to use | To encourage the use of the malaria vaccination, providing caller tunes for free to individuals who wish to subscribe |